Though global in scope, Partners in Learning facilitates innovation and change on the local level—where few people knew about it. Linda Bookey, who had helped brand the program at its inception, was called in to help Partners in Learning get its message across to its wider audiences around the world.
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Built by some of the most seasoned tech minds in the industry, Ramp Group had a world-class client list and a portfolio of technical accomplishments few could touch. But most of their potential clients didn’t know that. They needed to gain wider industry credibility—to educate the marketplace about what they did and how they did it differently—in order to compete successfully with much bigger, better known firms. (more…)

In a market of established competitors, Microsoft needed the creative depth and easy usability of its suite of Web design tools to engage new users right from the beginning. They turned to veteran educator Pat Philips to create teaching resources that go beyond “how to use” instruction and spark the imagination of educators and students.
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